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Ohio State ranked most valuable college football program

COLUMBUS (WCMH) — The Wall Street Journal’s annual ranking of college football programs has placed the Buckeyes at the top of the list.

The paper’s ranking attempts to place a value on the programs based on the revenue they are able to generate.


The Buckeyes topped the ranking with a value of more than $1.5 billion, up nearly 60% from $946 million in 2016.

The Wall Street Journal attributed the new valuation to last year’s playoff appearance and a new Big Ten television package. The WSJ cites a study by Ryan Brewer, a professor at  Indiana University-Purdue University Columbus.

Texas took the number 2 spot on the list with a value of $1.2 billion.

Trop 10 teams listed in the report:

  1. Ohio State – $1,510,482,000
  2. Texas – $1,243,124,000
  3. Oklahoma – $1,001,967,00
  4. Alabama $930,001,000
  5. Louisiana State – $910,927,000
  6. Michigan – $892,951,000
  7. Notre Dame – $856,938,000
  8. Georgia – $822,310,000
  9. Tennessee – $745,640,00
  10. Auburn – $724,191,000